Crush
Organic canned wine
2025
Branding / Packaging
2025
Branding / Packaging
@designerbriefs
Brief 89 - Crush
#crushbrief
#designerbriefs
@designerbriefs
Brief 89 - Crush
#crushbrief
#designerbriefs
Freshly crushed grapes—canned wine—crushable cans. Crush provides quality liquor in a casual container for wine gurus. Its product line includes white, red, and rosé wines. Focusing on making their drinking experience more lowkey for a Friday afternoon shing-dig or raving festivities, Crush brings wine to the world of canned RTDs.
Freshly crushed grapes—canned wine—crushable cans. Crush provides quality liquor in a casual container for wine gurus. Its product line includes white, red, and rosé wines. Focusing on making their drinking experience more lowkey for a Friday afternoon shing-dig or raving festivities, Crush brings wine to the world of canned RTDs.
Brief provided by @designerbriefs on Instagram, I wanted to explore an illustrative approach. A strong hand-drawn figure crushing a grape, paired with bright analogous colours, creates an eye-catching identity for the brand and captures a fun and casual brand for avid wine drinkers.
Brief provided by @designerbriefs on Instagram, I wanted to explore an illustrative approach. A strong hand-drawn figure crushing a grape, paired with bright analogous colours, creates an eye-catching identity for the brand and captures a fun and casual brand for avid wine drinkers.
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Brief provided by @designerbriefs on Instagram, I wanted to explore an illustrative approach. A strong hand-drawn figure crushing a grape, paired with bright analogous colours, creates an eye-catching identity for the brand and captures a fun and casual brand for avid wine drinkers.
